Market research knowledge at your fingertips…
We pride ourselves on providing useful, knowledge based information to help others with their qualitative market research. From our many years of experience in the field, we have built a powerful library of market research resources which you can download below.
Top tips for getting the best participants for your focus groups
Make your next focus group research session a breeze by following our top tips. Our guide includes helpful information on how to get the insight that you deserve and also how to keep time and cost to a minimum.
Your guide to market research online communities
Market research online communities are fast becoming one of the most popular research methods about, make sure your next community is a successful one by using our guide. It includes detailed information about how to qualify the right participants and how to reduce dropout rates.
How to recruit awesome participants for online qualitative research
Do you find it difficult to find awesome participants for your market research? We’ve learnt a lot over the years about recruiting the right people for the right studies. Our guide offers advice on how to find the best participants possible for your research.
A beginner’s guide to getting the best out of your focus group
Are you just about to conduct your first focus group and want to get the best insight possible? Our useful guide to getting the best out of your focus group can help, it includes handy information to make your first focus group a success.
The ultimate checklist for your first market research online community
Running your first market research online community might seem like a daunting process, but it really doesn’t need to be. Our handy checklist will help you along the way with useful information on how to set the community up and how to increase engagement during the research.
Your guide to millennials and digital natives in online qual
Millennials and digital natives are a popular group to conduct research with, but recruiting them for these projects can be tricky. Overcome these problems by downloading our guide which includes helpful tips on how to engage and communicate with this demographic effectively.
Your quick-fire guide to conducting market research with children and young people
It can be difficult to conduct market research with children but our infographic helps you understand the basics. The infographic features what incentives to offer children and methodologies that are recommended for this demographic.